Print

[ama]

Neil Solomon ist bei Morinda/Tahitian Noni International anscheinend in Ungnade gefallen. Warum? Von seinen Fälschungen hat man bei Morinda gewußt und profitiert. Gewußt hat man davon ganz bestimmt, aus zwei Gründen:

ZWEITENS:
Seit Aribert Deckers den Neil Solomon als Fälscher entlarvt hat:

http://www.ariplex.com/ama/ama_no12.htm

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Netzwerke und Seilschaften
Noni + gesundheitsbezogene Werbung
"Solomon-Studie" gefälscht...

21.2.2004
10.2.2004

...
Im folgenden werde ich Ihnen eine der folgenschwersten Fälschungen der
letzten Jahre zeigen. Da geht es um Fakten. Natürlich könnte
ich die nur andeuten oder extern (in anderen Files) sichern, doch darunter
würde die Kompaktheit leiden. Der folgende Artikel ist daher sehr lang,
dies aber nur wegen der langen Beweisstücke.
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Also seit fast auf den Tag genau drei Jahren.


ERSTENS:
In den Jahren davor, seit 1997 bzw. 1998, als Morinda/Tahitian Noni International in den USA wegen illegaler Werbeaussagen verurteilt wurde, hat Neil Solomon diese Werbeaussagen verbreitet. Werbeaussagen, wegen denen Morinda/Tahitian Noni International verurteilt worden war. Werbeaussagen, von denen Morinda/Tahitian Noni International also ganz genau wußte, daß sie verboten sind. Und selbstverständlich auch wußte, daß sie falsch sind. Daß es Lügen sind. Warum? Weil die medizinische Fachwelt genau WEISS, daß diese Werbaussagen unwahr sind und weil Morinda/Tahitian Noni International auf das Wissen der medizinischen Fachwelt ohne jedes Problem zugreifen kann, bzw weil diese medizinische Fachwelt Morinda/Tahitian Noni International kritisiert hat. Spätestens seit den Verfahren gegen Morinda/Tahitian Noni International.

Nun hat aber gerade diese Firma Morinda/Tahitian Noni International den Neil Solomon als Redner engagiert. Die MLMer, die aus Deutschland begeistert in die USA oder anderen schönen Urlaubsorten (?) gefahren sind, kamen noch begeisterter zurück, und erzählten von ihren Treffen mit dem großen Dr. Neil Solomon, den sie auf den Veranstaltungen von Morinda/Tahitian Noni International gesehen und gehört hatten.

Welche Rolle hat das Geld bei den Wissenschaftlern gespielt, daß sie bei Morinda/Tahitian Noni International als Redner aufgetreten sind, bzw. es auch heute noch tun?

In Deutschland wird ein Dr. Westendorf als Autor eines Buchs über Noni genannt. Es stellt sich heraus, daß Dr. Westendorf ein Buch ÜBERSETZT hat, das von einem Dr. Richard. A. Williams geschrieben wurde.

Die Suche nach diesem Dr. Richard. A. Williams ist überaus aufschlußreich:

http://www.google.com/search?as_q=+Richard+A.+Williams++noni&hl=en&ie=ISO-
8859-1&num=100&btnG=Google+Search&as_epq=&as_oq=&as_eq=&lr=&as_ft=i&as_fil
etype=&as_qdr=all&as_nlo=&as_nhi=&as_occt=any&as_dt=i&as_sitesearch=&as_ri
ghts=&safe=images


http://209.85.135.104/search?q=cache:KCCZo9S7s7UJ:www.askdrrichardwilliams
.com/tnj-and-modern-medicine.html+Richard+A.+Williams+noni&hl=en&ct=clnk&c
d=2&ie=UTF-8

Einer der Treffer führt zur Website

http://www.noniresearch.org

und dort auf diese Seite:

http://www.noniresearch.org/united_states/english/research/scientist/bios/8262-Dr.JohannesWestendorf.html

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About
History
Botany
Research
Research:
Published
By Category
Ongoing
Patents
Scientist Bios
Charles Tolson
Dr. Shixin Deng
Dr. Sid Liu
Dr. Leland White
Dr. Ralph Heinicke
Dr. Mian Ying Wang
Dr. Johannes Westendorf
Claude Jarakae Jensen
Dr. Hisanori Tani
Dr. Gary Tran
Dr. Eiichi Furusawa
Dr. Luis David Lemus Acuña
Dr. Chi-Tang Ho
Dr. Chen Su
Dr. Bing Nan Zhou
Dr. Anne Hirazumi-Kim
Brett West
â ˜Afa Kehaati Palu

Dr. Johannes Westendorf
Spokesperson and Consultant
Tahitian Noni International
Country of Origin
Germany

Education and Professional Experience
Dr. Johannes Westendorf obtained his PhD in Chemistry in 1975, with a
thesis about the action of fluorine on mineralization and prophylaxis.
Immediately after, he worked as an Assistant Professor in Pharmacology at
the University Medical School in Hamburg. He later worked at the
Universityâ ™s Toxicological Department founded by Professor Hans
Marquardt, who was acting director, as he continued his studies and
research in pharmacology.
Now, Dr. Westendorf works as a full-time professor on toxicology and
pharmacology in the Medical School at a German University. Originally, a
German author wrote a book about TAHITIAN NONI® Juice and asked Dr.
Westendorf to perform toxicological tests on the juice. This book
attracted the attention of Tahitian Noni International, who approached Dr.
Westendorf and asked him to do further research on TAHITIAN NONI® Juice.
He worked as a consultant while the company applied for the Novel Food
Approval in the EU, which was received in May 2003.
Working as a toxicologist and pharmacologist on noni juice, Dr. Westendorf
was surprised to learn that the juice did not show any signs of toxicity,
although he did find it to contain a variety of beneficial effects for the
human body. After a study in London where 96 human volunteers showed that
amounts of 750 ml of noni juice per day over a period of four weeks did
not show any side effects, the Scientific Committee of the EU stated that
TAHITIAN NONI® Juice is safe for human consumption. This study proved the
safety of consumption, even in large amounts.
The Novel Food Approval catalyzed extensive studies of the beneficial
effects of noni, many which involve Dr. Westendorf. One of the main fields
of research which Dr. Westendorf is currently participating in involves
the hormone-like action of compounds present in noni leaves and noni
fruit.
In 2003, Dr. Westendorf started an epidemiological survey on noni users.
They have obtained an excellent overview of why people take noni and which
benefits they experience.
Link to Noni Research
Dr. Westendorf has conducted research in the field of: basic cancer
research, side reaction of cytostatic drugs, and design of non
carcinogenic antitumor agents, natural compounds with genotoxic properties
(example anthraquinones), natural and industrial compounds acting as
hormones, environmental toxicology.
Noni Motivation
(Along with the many reported benefits of noni users) "I too have found
significant beneficial effects in my own health. I feel that the noni
plant is really fascinating and it will keep me and many other scientists
busy for several years."
Location/ Hometown
Germany
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[*/QUOTE*]


Dr. Westendorf ist also ein von Morinda/Tahitian Noni International bezahlter Sprecher und Berater:

Dr. Johannes Westendorf
Spokesperson and Consultant
Tahitian Noni International


Gehen wir doch einfach diese Liste durch:

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Charles Tolson
Dr. Shixin Deng
Dr. Sid Liu
Dr. Leland White
Dr. Ralph Heinicke
Dr. Mian Ying Wang
Dr. Johannes Westendorf
Claude Jarakae Jensen
Dr. Hisanori Tani
Dr. Gary Tran
Dr. Eiichi Furusawa
Dr. Luis David Lemus Acuña
Dr. Chi-Tang Ho
Dr. Chen Su
Dr. Bing Nan Zhou
Dr. Anne Hirazumi-Kim
Brett West
â ˜Afa Kehaati Palu
-------------------------------------------------------------------------


Charles Tolson
Analytical Chemist and Laboratories Manager
Education

B.S. in Chemistry, Brigham Young University. Graduate Studies in Environmental Science and Law, Duke
University and Utah Valley State College.
Publications
West BJ, Tolson CB, Vest RG, Jensen S, Lundell TG. Mineral variability among 177 commercial noni juices.
International Journal of Food Sciences and Nutrition 2006 Nov-Dec;57(7):556-8.


Dr. Shixin Deng
Education

PhD in Pharmacognosy from University of Illinois at Chicago. Bachelor's degree from Liaoning University of
Traditional Chinese Medicine.
Memberships and Professional Licenses
2005 to current: American Chemical Society
2005 to current: American Society of Pharmacognosy (ASP), USA
2002-2005: American Association of Pharmaceutical Scientists (AAPS), USA
2005: Association of Official Analytical Chemists (AOAC), USA
2005: Sino-American Pharmaceutical Professionals Association, USA
1997-2000: The Society of Pharmaceutical Engineers, P. R. China
1997: Pharmaceutical engineer in TCM, P. R. China
1997: Licensed pharmacist in TCM, P. R. China
Publications and Presentations
Deng, S., Palu, A., West, B., Su, C., Zhou, B.-N, and Jensen J. Finding Noni (Part 1): Anti-inflammatory
constituents from the fruit of Tahitian noni (Morinda citrifolia). (Submitted)
Deng, S., Palu, A., Zhou, B.-N, Jensen J. and West, B. Noni as an anxiolytic and sedative: a mechanism
involving its gamma-aminobutyric acidergic effects. (Submitted)
Deng, S., Chen, S., Yao, P., Bolton, J., Nikolic, D., van Breemen, R., Fong, H.H.S., Farnsworth, N.R. and
Pauli, G.F. Serotonergic activity-guided phytochemical investigation of the roots of Angelica sinensis.
Journal of Natural Products (2006), 69, 536-541.
Deng, S., Chen, S., Lu, J., Wang, Z., Nikolic, D., van Breemen, R., Fong, H.H.S., Farnsworth, N.R. and
Pauli, G.F. GABAergic phthalide dimers from Angelica sinensis (Oliv.) Diels. Phytochemical analysis
(2006), 17, 398-405.
Deng, S., Wang, Y., Inui, T., Chen, S.N., Farnsworth, N.R., Cho, S., Franzblau, S.G., Pauli, G. F. Anti-TB
polyynes from the roots of Angelica sinensis. (Submitted)
Inui, T., Wang, Y., Deng, S., Smith, D.C, Franzblau, S.G., Pauli, G. F. CCC-based Analysis of Synergy
in an Anti-tuberculosis Ethnobotanical. (Submitted)
Final reviewer: Dang Gui Root Angelica sinensis (Oliv.) Diels standards of Analysis, Quality control,
and Therapeutics American Herbal Pharmacopoeia and Therapeutic Compendium California, USA
(2003).
Liu, J., Burdette, J., Sun, Y., Deng, S., Schlecht, S.M., Zheng, W., Nikolic, D., Mahady, G.B., van
Breemen, R.B., Fong, H.H.S., Pezzuto, J.M., Bolton, J.L. & Farnsworth, N.R. Isolation of linoleic acid as
an estrogen-like compound from the fruits of Vitex agnus-castus L. (chaste berry). Phytomedicine (2004),
11(1), 18-23.
Liu, D.; Yin, J.; Deng, S., Zhao, Y. Determination of puerarin in Baishiqingre Granule by HPLC. Journal
of Shenyang Pharmaceutical University (1999), 16(3), 212-214.
Hu, W., Deng, S., Studies on Acute toxicity of Baishi Qingre Granule. Journal of Liaoning College of
Traditional Chinese Medicine (1997), 24(3) 293.
Deng, S., Palu, A., Zhou, B.N., Jensen, J., West, B. Noni contains competitive ligand(s) binding to
GABAa agonist receptors as a sedative and anxiolytics. 232nd American Chemical Society National
Meeting, San Francisco, California, USA, September 10-14, 2006.
Deng, S., Palu, A., Zhou, B.N., Chen, S., Jensen, J., West, B. Constituents of the fruits of Noni and their
selective inhibitory effects on cyclooxygenase-2 enzyme. 47th Annual Meeting of American Society of
Pharmacognosy, Arlington, Virginia, USA, August 5-9, 2006.
Schinkovitz, A., Dietz, B., Deng, S., Chen, S.N., Pro, S., Lankin, D., Nikolic, D., van Breemen, R.B.,
Bolton, J.L., Farnsworth, N.R., Pauli, G.F. The stability of ligustilide and its relevance for the biological
evaluation of Angelica. 47th Annual Meeting of American Society of Pharmacognosy, Arlington,
Virginia, USA, August 5-9, 2006.
Palu, A., Zhou, B.N., Deng, S., West, B.J. Morinda citrifolia L. Noni: An angiotensin converting enzyme
inhibitor. 232nd American Chemical Society National Meeting, San Francisco, California, USA,
September 10-14, 2006.
Liu, D., Luo, Y., Dietz, B.M., Eggler, A.L., Deng, S., Schinkovitz, A., Farnsworth, N.R., Bolton, J.L.,
Pauli, G.F., Mesecar, A.D., van Breemen, R.B. Screening for chemoprevention agents in the botanical
dietary supplement Angelica sinensis using mass spectrometry. Medicinal Chemistry
Meeting-in-Miniature (MIKI meeting), Chicago, IL, USA, April 21-23, 2006.


Dr. Sid Liu
Hong Kong Country Manager
Tahitian Noni International
Country of Origin
Taiwan, Republic of China

Education
Ph.D. Molecular Biology/Physiology, School of medicine, Southern Illinois University
Ph.D. graduate student, Toxicology, Utah State University
MS Bioveterinary Science/Immunology, Utah State University
Lecturer and Assistant Professor, Kang Ning Junior College of Nursing
Postdoctoral fellow, Institute of Medical Technology, and National Yang-Ming University (NYMU)/Scino
Pharm. Taiwan
Postdoctoral fellow, Institute of Molecular Biology, Academia Sinica and Institute of Biochemistry, NYMU
Accomplishments
Dr. Sid Liu has been a major voice in the Taiwan, Hong Kong and China markets, presenting scientific research
and explaining the healthful benefits from noni. He has been actively involved in noni research, conducting
studies with Dr. Palaus S. Wang and Dr. Hsiao-Fung Pu at NYMU of Taiwan. Currently, one of his research
studies is being filed for a patent.
Awards
Guest Lecturer: Institute of Medical Technology, NYMU
Guest Speaker: Molecular Biology Summer Camp of NSC
Visiting Scholar Seminar: Biology Department of Peijin Normal University
Visiting Scholar Seminar: Biology Department of North-East Normal University
Publications
Processing of DNase domain during translocation of colicin E7 across the membrane of Escherichia coli. Liao
CC, Hsiao KC, Liu YW, Leng PH, Yuen HS, Chak KF. Biochem Biophys Res Commun. 2001 Jun
15;284(3):556-62.
The zinc ion in the HNH motif of the endonuclease domain of colicin E7 is not required for DNA binding but is
essential for DNA hydrolysis. Ku WY, Liu YW, Hsu YC, Liao CC, Liang PH, Yuan HS, Chak KF. Nucleic
Acids Res. 2002 Apr 1;30(7):1670-8.
Effects of Juice from Morinda Citrifolia (Noni) on Gastric Emptying in Male Rats. Hsiao-Fung Pu, Wei-Ju
Huang, Wen-Min Tseng, Shyi-Wu Wang, Liu YW, Ming-Long Doong, and Paulus S Wang Chinese Journal of
Physiology, 47(4), 2004
Link to Noni Research
HTAB Member
Effects of Juice from Morinda Citrifolia (Noni) on Gastric Emptying in Male Rats.
Effects of Juice from Morinda Citrifolia (Noni) on Vitamin absorption
Location / Hometown
Currently resides in Hong Kong
Hometown is Taipei, Taiwan
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[*/QUOTE*]

[ama]

http://www.noniresearch.org/united_states/english/research/scientist/bios/8265-Dr.LelandWhite.html

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Dr. Leland White
Researcher/Science Writer
Tahitian Noni International

Country of Origin
United States
Education and Professional Experience
Dr. White received a bachelor and master's degree from Brigham Young University. He received his PhD from
Utah State University. Heserved asan assistance professor at South Dakota State University,as a research
scientistfor the US Department of Agriculture's Agricultural Research Service (ARS), and then as agricultural
administrator for the USState Department.
Publications
West BJ, Jensen CJ, Westendorf J, and White LD. A Safety Review of Noni Fruit Juice. Journal of Food
Science 2006 October; 71(:R100-R106.
Palu AK, West BJ, Jensen J, White L. Knowing your noni tree and traditional usage eliminates confusion.
Biochem Biophys Res Commun. 2006 Dec 22;351(3):577. Epub 2006 Nov 7.
[*QUOTE*]
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Dr. Ralph Heinicke
Spokesperson and Consultant
Tahitian Noni International

Country of Origin
USA
Education and Professional Experience
Dr. Ralph Heinicke graduated from Cornell University in 1936 with a special interest in plant physiology. After
completing his studies in Electrical engineering at the University of Kentucky, Lexington, He then went on to
receive his Ph.D. in Biochemistry from the University of Minnesota. He lived in Hawaii from 1950 to 1986,
doing research for the Dole Pineapple Company, the Pineapple Research Institute, and the University of
Hawaii. The first step in his discovery of the active ingredients of the Morinda citrifolia fruit was in his work at
the Dole Pineapple Company. He was commissioned to find medicinal uses for an enzyme which was prevalent
in pineapple, bromelain.
Dr. Heinicke published articles in several scientific journals detailing the findings of his research. Since about
1972, Dr. Heinicke had been attempting to identify the unknown ingredient in bromelain, which he believed was
actually responsible for the encouraging results of his clinical work. After many years of research, he
eventually identified this ingredient as a new alkaloid to which he gave the name "Xeronine." In December
1981, he patented Xeronine as a new alkaloid.
Because he was convinced of the potential benefits as a result of his research, Dr. Heinicke set out to find a
food source that was high in Proxeronine that could be used as a food supplement. Living in Hawaii, he had
heard of the many claims that had been made about the M. citrifolia plant, so he chose the fruit of this plant as
the subject of his search for a Xeronine supplement. He discovered that this plant not only contains enormous
amounts of Proxeronine, but that it also contains the enzyme that helps change Proxeronine into Xeronine, called
Proxeroninase. Dr. Heinicke has spent most of his life studying M. citrifolia and the nature of its healthful
properties, including Xeronine and Proxeronine. He is the world's leading expert on M. citrifolia.
Accomplishments
Dr. Heinicke has obtained four different patents, three of which are regarding noni and the substantiating of the
contained compound, Xeronine within noni.
Publications
Heinicke, R.M. and Levand, O., Ferulic Acid as a Component of a Complex Carbohydrate Polymer of
Bromelain, Phytochemistry Vol. 7, 1968, pp. 1659 to 1662.
 
Heinicke, R.M. and Gortner, W. A., Stem Bromelain--A New Protease Preparation from Pineapple Plants,
Economic Botany 11, 1957, pp 225-234
Location/ Hometown
Louisville, Kentucky


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Dr. Mian Ying Wang
Spokesperson
Tahitian Noni International

Country of Origin
Peopleâ ™s Republic of China
Education and Professional Experience
A native of the People's Republic of China, Dr. Wang received her M.D. in
1968 from Henan Medical University, Zhengzhou, Henan, and P.R. China. She
studied Advanced Basic Sciences of Medicine at Qinghai Medical University,
Xining, Qinghai, P.R.China. She then received her MS in Pharmacology and
Chemistry, Henan Medical University, Zhengzhou, Henan, P.R.China.
Dr. Wang has done considerable work studying cancerous tumors and how
anticancer drugs affect them. She has also studied chemical and hormonal
carcinogenesis and cancer prevention (at the initiation stage of cancer
development on the molecular level).
In China, Dr. Wang served as a general surgeon; attending physician,
Qinghai Medical University; assistant professor, Department of
Pharmacology and Chemistry, Henan Medical University; and associate
professor and Professor, Head, Department of Cell Biology, Center of
medical laboratory, Henan Medical University.
In the U.S., Dr. Wang has been a Visiting Scientist at Department of
Preventive Medicine and Community Health, Galveston, Texas;
Research Associate at the Department of Pharmacology and Toxicology, UTMB,
Galveston, Texas;
Research Associate, Department of Clinical Investigation, MD Anderson
Cancer Center, University of Texas, Houston, and
Visiting Research Assistant Professor, Department of Biomedical Sciences,
University of Illinois at Chicago, College of Medicine at Rockford,
Illinois.
Mian-Ying Wang, M.D. & M.S., is currently at the University of Illinois at
Chicago, College of Medicine at Rockford, Department of Biomedical
Sciences.
Awards
Mian Ying has received several awards for her outstanding research within
her field.
Publications
She has produced over 45 publications found in scientific and medical
journals in order to further research related to cancer, nutrition, and
noni.
Link to Noni Research
She has conducted research on cancer prevention and Morinda citrifolia.
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[*/QUOTE*]

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Dr. Johannes Westendorf
Spokesperson and Consultant
Tahitian Noni International

Country of Origin
Germany
Education and Professional Experience
Dr. Johannes Westendorf obtained his PhD in Chemistry in 1975, with a
thesis about the action of fluorine on mineralization and prophylaxis.
Immediately after, he worked as an Assistant Professor in Pharmacology at
the University Medical School in Hamburg. He later worked at the
Universityâ ™s Toxicological Department founded by Professor Hans
Marquardt, who was acting director, as he continued his studies and
research in pharmacology.
Now, Dr. Westendorf works as a full-time professor on toxicology and
pharmacology in the Medical School at a German University. Originally, a
German author wrote a book about TAHITIAN NONI® Juice and asked Dr.
Westendorf to perform toxicological tests on the juice. This book
attracted the attention of Tahitian Noni International, who approached Dr.
Westendorf and asked him to do further research on TAHITIAN NONI® Juice.
He worked as a consultant while the company applied for the Novel Food
Approval in the EU, which was received in May 2003.
Working as a toxicologist and pharmacologist on noni juice, Dr. Westendorf
was surprised to learn that the juice did not show any signs of toxicity,
although he did find it to contain a variety of beneficial effects for the
human body. After a study in London where 96 human volunteers showed that
amounts of 750 ml of noni juice per day over a period of four weeks did
not show any side effects, the Scientific Committee of the EU stated that
TAHITIAN NONI® Juice is safe for human consumption. This study proved the
safety of consumption, even in large amounts.
The Novel Food Approval catalyzed extensive studies of the beneficial
effects of noni, many which involve Dr. Westendorf. One of the main fields
of research which Dr. Westendorf is currently participating in involves
the hormone-like action of compounds present in noni leaves and noni
fruit.
In 2003, Dr. Westendorf started an epidemiological survey on noni users.
They have obtained an excellent overview of why people take noni and which
benefits they experience.
Link to Noni Research
Dr. Westendorf has conducted research in the field of: basic cancer
research, side reaction of cytostatic drugs, and design of non
carcinogenic antitumor agents, natural compounds with genotoxic properties
(example anthraquinones), natural and industrial compounds acting as
hormones, environmental toxicology.
Noni Motivation
(Along with the many reported benefits of noni users) "I too have found
significant beneficial effects in my own health. I feel that the noni
plant is really fascinating and it will keep me and many other scientists
busy for several years."
Location/ Hometown
Germany
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[*/QUOTE*]


[*QUOTE*]
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Claude Jarakae Jensen
Director of Research and Development
Tahitian Noni International

Country of Origin
US
Education and Professional Experience
BS degree in International Relations/Chinese, 1979, Brigham Young
University
MS degree in Food Science, 1982, Brigham Young University
Jarakae started his professional experience working in Research and
Development at Bil-Mar Foods, a division of Sara Lee Meat Group in
Michigan. He has worked for Morinda and Tahitian Noni International since
1997, where he dedicates his efforts to the research and development of
noni as the Director over the Research and Development team.
Publications
Novel Food Application for Morinda citrifolia (Noni) fruit and leaves.
2001 and 2004.
Mian-Ying Wang, et.al. Morinda citrifolia (Noni), A Literature Review,
Acta Pharmacologica Sinica, 2003.
E. Furusawa, A. Hirqzumi, S. Story and J. Jensen. Antitumor potential of
polysaccharide-rich substance from the fruit juice of Morinda citrifolia
(Noni) on sarcoma 180 ascites tumor in mice.
Phytotherapy Research: 17, 1158-1164, 2003.
Noni Motivation
"Noni is an exceptional fruit with many scientifically proven methods for
helping people."
Location/ Hometown
Cedar City, Utah
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[*/QUOTE*]


[*QUOTE*]
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Dr. Hisanori Tani

Country of Origin
Japan
Education and Professional Experience
Undergraduate degree in Applied Biological Science, Hiroshima University
Masterâ ™s Degree from the School of Agricultural Science, Nagoya
University
PhD in Agriculture, the United Graduate School of Agricultural Science,
Gifu University
Dr. Hisanori Taniâ ™s professional experience started at the Institute of
Gerontology at Nippon Medical School, where he was involved in pathology
training. He moved on to work for the Milk Industry and later worked as
General Managing Director at the Tanglewood, Co. Laboratory, where he
dedicated himself to researching the prevention and treatment of lifestyle
diseases, such as, diabetes mellitus, obesity, hyperlipidemia and
allergies by functional food materials
Publications
H. Tani et. al.: Function of Kefir, Kou-Books, (1994)
Journal of Agriculture Food Chemistry, 42(11), 2382-2385 (1994)
Journal of Agriculture Food Chemistry, 43(11), 2796-2797 (1995)
Journal of Nutrition Science Vitaminol, 41, 699-706 (1995)
Food Science Technology Research, 6(3), 179-185 (2000)
Food Science Technology Research, 6(4), 275-279 (2000)
Current Microbiology, 44, 212-215 (2002)
Noni Motivation
Dr. Tani originally researched the functional ingredient found in brown
seaweed of the South Pacific. So, when studies on the ancient Polynesian
medicine, noni, were brought to light, he was motivated to study the fruit
himself. He discovered studies on the noni fruit and the noni root were
already in effect, but the research on the noni leaf was not sufficiently
carried out. As he proceeded to research the noni leaf he learned that it
significantly reduced glucose levels in the body, which would possibly
prevent lifestyle diseases by drinking a noni leaf tea.
Location/ Hometown
Tokyo, Japan
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[*/QUOTE*]


[*QUOTE*]
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Dr. Gary Tran

Country of Origin
Vietnam
Education and Professional Experience
Dr. Gary Tran is a 1964 graduate of Oklahoma State University College of
Veterinary Medicine. After 12 years of academic work in his native country
of Vietnam, he has been doing small animal practice in Louisville since
1976, then emergency and trauma medicine since 1986. During that time he
has performed more than 14,000 surgical procedures of all types and
treated some 78,000 cases. Dr. Gary Tran is one of the new breed of
veterinarian who combines traditional veterinary medicine and alternative
veterinary medicine to treat a great variety of puzzling small animal
diseases with rewarding success.
Link to Noni Research
He is fascinated with the health benefits of alternative medicine and
nutritional supplements. He has conducted initial research on noni usage
to improve the health of animals.
Location/ Hometown
Louisville, Kentucky
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[*/QUOTE*]


[*QUOTE*]
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Dr. Eiichi Furusawa

Country of Origin
Japan
Education and Professional Experience
Doctor of Medicine (M.D.) from Osaka University, Japan
Research Associate, Research Institute for Microbial Diseases, Osaka
University
Fellow in Experimental Therapeutics, Department of Medical Microbiology,
Stanford University
Fellow, Department of Microbiology, Columbia University
Research Associate, Laboratory of Experimental Therapeutics, Department of
Medical Microbiology, Stanford University
Associate Pharmacologist, Pacific Biomedical Center, University of Hawaii
Associate Professor of Pharmacology, School of Medicine, University of
Hawaii
Professor of Pharmacology, School of Medicine, University of Hawaii
Publications
Dr. Furusawa has published numerous research studies in many scientific
and medical journals. The following noni research which he has published
involves studying the antitumor substances found within noni.
Hirazumi, E. Furusawa, S.C. SHou, and C. Ching. Antitumor activity of
Morinda citrifolia on intraperitoneally implanted Lewis lung carcinoma in
mice. The 83rd Annual Meeting of American Association of Cancer Research.
May 1992, San Diego.
A. Hirazumi, E. Furusawa, S.C. Chou. Antitumor activities of Morinda
citrifolia (Noni) on intraperitoneally implanted Lewis lung carcinoma and
Rauscher leukemia in mice. American College of Physicians, Hawaii
Scientific Meeting, March 11-12, 1993. Abstract #24.
A. Hirazumi, E. Furusawa, S.C. Chou and Y. Hokama. Antitumor activity of
Morinda citrifolia (Noni) on intraperitoneally implanted Lewis lung
carcinoma. Annual meeting of Western Pharmacology Society on 1/30-2/4,
1994 at Kona, Hawaii. Abstract.
A. Hirazumi, E. Furusawa, S.C. Chou and Y.Hokama. Antitumor activity of
Morinda citrifolia (Noni) on intraperitoneally implanted Lewis lung
carcinoma. American College of Physicians Hawaiian Scientific Meeting on
3/24-2/25, 1994 at Honolulu, Hawaii. Abstract.
A. Hirazumi, E. Furusawa, S.C. Chou and Y. Hokama. Anticancer activity of
Morinda citrifolia (Noni) on intraperitoneally implanted Lewis lung
carcinoma in syngeneic mice. Proceedings Western Pharmacological Society:
37, 145-146, 1994.
A. Hirazumi, E. Furusawa, S.C. Chou and Y. Hokama. Anticancer activity of
Morinda citrifolia (Noni) on intraperitoneally implanted Lewis lung
carcinoma and retroviral leukemia in mice. The 85th annual meeting of
American Association for Cancer Research (AACR) on 4/10-4/13, 1994 at San
Francisco, CA. Abstract.
A. Hirazumi, E. Furusawa, S.C. Chou and Y. Hokama. Anticancer activity of
Morinda citrifolia (Noni) against Lewis lung carcinoma and Rauscher
retroviral leukemia in mice. Annual meeting of Federation of American
society for Exp. Biol. in April, 1995 at Atlanta, GA. Abstract.
A. Hirazumi, E. Furusawa, S.C. Chou and Y. Hokama. Immunomodulation
contributes to the anticancer activity of Morinda citrifolia (Noni) fruit
juice. Annual meeting of Western Pharmacology Society on 1/27-2/1, 1996 at
Lake Tahoe, CA. Abstract.
A. Hirazumi, E. Furusawa, S.C. Chou and Y. Hokama. Immunomodulation
contributes to the anticancer activity of Morinda citrifolia (Noni) fruit
juice. Proceedings of the Western Pharmacological Socity: 38, 5-7, 1996.
A. Hirazumi and E. Furusawa. Isolation of an antitumor agent from the
fruit juice of Morinda citrifolia (Noni). Submitted to Patent & Copyright
Committee of University of Hawaii and obtained application-right for
patent, Sept. 1997.
A. Hirazumi and E. Furusawa. An immunomodulatory polysaccharide-rich
substance from the fruit juice of Morinda citrifolia (Noni) with antitumor
activity. Phytotherapy Research: 13, 380-387, 1999.
E. Furusawa, A. Hirqzumi, S. Story and J. Jensen. Antitumor potential of
polysaccharide-rich substance from the fruit juice of Morinda citrifolia
(Noni) on sarcoma 180 ascites tumor in mice.
Phytotherapy Research: 17, 1158-1164, 2003.
Noni Motivation
"From our 12 years repeated-experiment in University of Hawaii using
scientific technology on noni juiceâ ¦it is naturally expected that noni
juice might be beneficial to treat and/ or prevent human cancers by
enhancing the anticancer immune systems inhuman body just as that in
mice."
Location/ Hometown
Honolulu, Hawaii
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Dr. Luis David Lemus Acuña

Country of Origin
Chile
Education and Professional Experience
Professional Degree from the Veterinary Medical (VMD), University of Chile
Academic Degree from the Doctor Vet Science, Madrid University, Spain
After completing his educational degrees, Dr. Lemus professional experience has devoted his efforts to
furthering science and medicine as the Director of Morphology at the University of Chile, where he later
became a Full Professor or Histology and Embryology.
Accomplishments
Professor invited University of Madrid, 1982, 1988
Foreign Academic Member of Real Academy of Vet., Spain Institute, 1988
Awards
HWO Fellowship, Complutense University of Madrid, 1974-1975
Award to the Best Thesis to obtain the Doctor Degree in Veterinary Sc. (Cum Laude,) Hispanic Culture
Institute, 1975
Recent Publications
D. Lemus et al. Effect of Morinda citrofolia (Tahitian Noni Juice, TNJ) on angiogenesis and tumor growth in
carrier mice of tumor TA3-MTX-R. (Phytotherapy Research), May 2004.
M. Molina, V. Ferreira, C. Valk, J. Orellana, A. Rojas, R. Billeta, D. Lemus, A. Ferreira (2004). An in vivo
role for Trypanosoma cruzi calreticulin in antiangiogenesis. Sent to Mol. Biochem. Parasitol.
J.P. Castillo, M. Fuenzalida, D. Lemus, A. Guerrero (2003) Actividad antineoplásica y antimestásica de la
asociación de betametasona, sulindac y oxytetraciclina. Rev. Chil Cancerología Y Hematología Vol 13:
41-48.
J.Zúñiga, M.Fuenzalida, A.Guerrero, J.Illanes, A.Dabancens, E.Díaz and D.Lemus (2003) Effects of
steroidal and non steroidal drugs on the neovascularization response induced by tumoral TA3 supernatant on
CAM from chick embryo. Biol Res 36 :233-240.
J.Illanes, A.Dabancens, O.Acuña, M.Fuenzalida,A.Guerrero, C.López and D.Lemus (2002). Effects of
betamethasone, sulindac and quinacrine drugs on the inflammatory neoangiogenesis response induced by
polyurethane sponge implantes in mouse. Biol. Res. 35: 339-343, 2002.
L.Strauss, M.Fuenzalida, J.Illanes, A.Dabancens, E.Díaz, A.Guerrero and D.lemus (2002). Effect of sulfated
-cyclodextrin, a water soluble cycloamylose, on the promotion and/or inhibition of angiogenesis. Pathol. Oncol.
Res. Vol 8, 1:47-53.
D. Lemus, A. Dabancens, J. Illanes, M. Fuenzalida, A. Guerrero y P. Gonzalez (2001). "Antiangiogenesis
effect of betamethasone on the chick CAM stimulated by TA3 tumor supernatant". Biol. Res 34:227-236.
Guerrero,A., Dabancens,A., Zipper,J., Lemus,D. (1999) Regresión de tumor transplantable mediante la
administración de quinacrina mas indometacina oral en raton AJ. Rev.Chil.Citol.Vol.3:20-23.
Guerrero,A., Diaz-Muñoz,C., Dabancens,A., Lemus,D., Fuenzalida,M., Illanes,J., Zipper,J. (1998) Actividad
antineoplásica y antimestásica de la quinacrina en combinación co ketoprofeno, betametasona y levamisol
en tumores TA3 transplantables de ratón. Rev.Chil.Cancerol. y hematol.8:169-176.
Location/ Hometown
Chile
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Dr. Chi-Tang Ho

Education and Professional Experience
BS, Chemistry, National Taiwan University
MA, Organic Chemistry, Washington University
PhD, Organic Chemistry, Washington University
Dr. Chi Tang Ho received his PhD in Organic Chemistry in 1974 and immediately started working
professionally as a researcher and professor in the Food Science Department at Rutgers University. He is now
Director of the food science graduate program at Rutgers University in New Jersey.
Accomplishments
Dr. Ho has written over 140 book chapters on different topics related to science and nutrition. Additionally he
has received 5 U.S. patents related to nutrition. He has been an associate editor for the Journal of Food
Science, and served on the editorial boards of many food industry publications. He is currently the senior editor
at Molecular Nutrition and Food Research. From the year 2000 Dr. Ho has been an honorary professor at
universities in China. Currently he is an honorary professor at the China Agricultural University in Beijing.
Awards
IFT Stephen S. Chang Award for Lipid or Flavor Science: Institute of Food Technologists
Board of Trustees Award for Excellence in Research at Rutgers, The State University of New Jersey: Rutgers
University
Cited as ⠜Highly Cited Researcher⠝ in Agricultural Sciences: Institute for Scientific Information
Spotlight Award for Research Excellence: Cook College, Rutgers University
Fellow Award: Agricultural and Food Chemistry Division, American Chemical Society
American Chemical Society Newsmaker for Research in an ACS Journal Award
Distinguished Service Award: Agricultural and Food Chemistry Division, American Chemical Society
Platinum Award: Agricultural and Food Chemistry Division, American Chemical Society, 1994 & 1995
Publications
Dr. Wong is widely published having written over 334 publications in scientific and medical journals. He has
specialized in nutraceutical discovery and development including the unique properties of the noni plant. The
following is a list of publications Dr. Ho has published which contribute to noni research.
Wang, Mingfu; Kikuzaki, Hiroe; Csiszar, Katalin; Boyd, Charles D.; Maunakea, Alika; Fong, Sheri F. T.; Ghai,
Geetha; Rosen, Robert T.; Nakatani, Nobuji; Ho, Chi-Tang. Novel trisaccharide fatty acid ester identified from
the fruits of Morinda citrifolia (Noni). Journal of Agricultural and Food Chemistry 1999, 47, 4880−4882.
Wang, Mingfu; Kikuzaki, Hiroe; Jin, Yi; Nakatani, Nobuji; Zhu, Nanqun; Csiszar, Katalin; Boyd, Charles D.;
Rosen, Robert T.; Ghai, Geetha; Ho, Chi-Tang. Novel glycosides from noni (Morinda citrifolia). Journal of
Natural Products 2000, 63, 1182−1183.
Sang, Shengmin; He, Kan; Liu, Guangming; Zhu, Nanqun; Wang, Mingfu; Jhoo, Jin-woo; Zheng, Qunyi; Dong,
Zigang; Ghai, Geetha; Rosen, Robert T.; Ho, Chi-Tang. Citrifolinin A, a new unusual iridoid with inhibition of
Activator Protein-1 (AP-1) from the leaves of noni (Morinda citrifolia L.). Tetrahedron Letters 2001, 42,
1823−1825.
Sang, Shengmin; He, Kan; Liu, Guangming; Zhu, Nanqun; Cheng, Xiaofang; Wang, Mingfu; Zheng; Qunyi; Dong,
Zigang; Ghai, Geetha; Rosen, Robert T.; Ho, Chi-Tang. A new unusual iridoid with inhibition of Activator
Protein-1 (AP-1) from the leaves of Morinda citrifolia L. Organic Letters 2001, 3, 1307−1309.
Sang, Shengmin; Cheng, Xiaofeng; Zhu, Nanqun; Wang, Mingfu; Jhoo, Jin-Woo; Stark, Ruth E.; Badmaev,
Vladimir; Ghai, Geetha; Rosen, Robert T.; Ho, Chi-Tang. Iridoid glycosides from the leaves of Morinda
citrifolia. Journal of Natural Products 2001, 64, 799−800.
Liu, Guangming; Bode, Ann; Ma, Wei-Ya; Sang, Shengmin; Ho, Chi-Tang; Dong, Zigang. Two novel glycosides
from the fruits of Morinda citrifolia (Noni) inhibit AP-1 transactivation and cell transformation in the mouse
epidermal JB6 cell line. Cancer Research 2001 61, 5749−5756.
Sang, Shengmin; Liu, Guangming; He, Kan; Zhu, Nanqun; Dong, Zigang; Zheng, Qunyi; Rosen, Robert T.; Ho,
Chi-Tang. New unusual iridoids from the leaves of noni (Morinda citrifolia L.) show inhibitory effect on
ultraviolet B-induced transcriptional Activator Protein-1 (AP-1) activity. Bioorganic and Medicinal Chemistry
2003, 11, 2499−2502.
Noni Research
Dr. Hoâ ™s research is related to the studying of noni. He has identified chemical components of noni fruit,
leaves, and roots.
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Dr. Chen Su
Senior Scientist
Senior Manager
Research and Development Team
Tahitian Noni International

Country of Origin
China
Education and Professional Experience
B.S. in chemistry from Xiamen University of China;
Ph.D. in chemistry from University of Utah.
Dr. Chen Suâ ™s professional career began as an auditor for the Environment Protection Bureau of Xiamen,
China. She moved on to work as an analytical chemist for DetaChem Laboratory in Salt Lake City, Utah and
then as a scientist and analytical specialist for a pharmaceutical company. Her career emphasis and dedication
is now as a Senior Scientist and Senior Manager to Tahitian Noni Internationalâ ™s Research and
Development team.
Publications related to Noni research
An ethanol insoluble precipitate of Morinda citrifolia (Noni) fruit juice (NoniPPT) and its
anti-metastatic effects published in Proceedings of 95th Annual Meeting of American Association for
Cancer Research.
A new selective COX-2 inhibitor: Morinda citrifolia (Noni) published in Proceedings of 7th
international conference of eicosanoids and other bioactive lipids in cancer, inflammation and related
diseases.
Cancer Preventive Effect of Morinda citrifolia (Noni) published in Annals of the New York Academy
of Science.
Morinda citrifolia (Noni): A literature review and recent advances in Noni research published in Acta
pharmacologica sinica.
Protective effects of Morinda citrifolia (Noni) on plasma SAR and LPO in current smoker in proceeding
of XI Biennial meetings of the society for free radical research.
Link to Noni research: pubmed.com
Location/ Hometown
West Jordan, Utah
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Dr. Bing Nan Zhou
Senior Research Scientist
Senior Manager
Research and Development Team
Tahitian Noni International

Country of Origin
P.R. China
Education and Professional Experience
Bing-Nan Zhou obtained PhD in Graduated School of Shanghai Institute of Materia Medica, Academy of
Sciences in 1964 and was appointed as Research Associate, Associate Professor and Professor in Shanghai
Institute of Materia Medica, Academy of Sciences (1964-1994). In 1989, he was directly nominated as
Advisor of PhD Candidates by Academic Degree Committee of State Council of China. Under his guidance
four graduate students received their PhD degree and 12 graduate students received their MS degree. He
received training in Institute of Bio- and Organic Chemistry, Czechoslovak Academy of Sciences (1961-1962)
at Prague and Post-Doctor position in School of Pharmacy, University of Wisconsin (1981-1983). As visiting
Professor he visited Department of Chemistry of British Columbia (1997) at Vancouver, Canada, College of
Pharmacy, University if Illinois at Chicago (in 1987, 1990, 1991, 1992 and 1993). He worked in Department of
Chemistry, Virginia Tech as Senior Research Scientist (1994-2002). Now he is appointed as Senior Research
Scientist in Tahitian Noni International.
Awards
Natural Sciences Award (2nd) from Chinese Academy of Sciences & Ministry of Sciences and Technology of
China (1987)
Research Award (2nd) from National Committee of Family Planning of China (1993)
Receiving allowance from State Council of P. R. China for his excellent contributions to the research on
Chinese Traditional Herbs and Natural Organic Chemistry (1998 - now)

Publications
Dr. Zhou has published more than 150 research papers and 5 professional books on natural products in
chemistry. He is a reviewer of Journal of Natural Products (USA), Planta Medica (Germany), and
Phytochemistry (UK).
He has given 25 plenary lectures on the international meeting at Rio de Janeiro, Brazil; Seoul, Korea; Lausanne,
Switzerland; Karachi, Pakistan; Chicago, USA; Hong Kong, Shanghai and Beijing, China. He has also been
invited to give lectures in Schering-Plough Research Institute, NJ, Merck Pharmaceutical Research Institute, NJ,
and College of Pharmacy, University of Rhode Island (Kingston, RI).
Related Noni Research
Research on Noni Leaf Serum: finished Isolation of pure bioactive compounds from Noni Leaf and
manufactory process for making Noni Leaf extract for Noni Leaf Serum. The studies on the structures
of its bioactive compounds are in progress.
Research on the phyto-estrogenic compound fro Noni juice: A compound with strong phyto-estrogenic
bioactivity has been isolated and the study on its structure is in progress after further purification.
Found COX2 bioactive compounds from Noni juice in polar fraction and the study is in progress.
Researches on MangoXan: Finished isolation of the bioactive compounds â “ ï ¡-Mangostin, ï
¢-Mangostin, and ï §-mangostin from Mangostin fruit and made their standard samples for its qualitative
analysis. Figured out its qualitative analysis for validation and suggested the method to improve its
formulation.
Found a compound, which can inhibition cancer cell line in vitro from Noni juice and finished its
structure study.
Noni Motivation
â œNature is a treasure and provides mankind with food, nutrition, and medicine. Noni is a present and every
part is useful for people. Since very ancient times, Noni has brought Tahiti people health, strong bodies, and
happiness. Now we are learning Tahitian heritage and make great efforts to discover its secret. By using
current modern scientific technology, we are trying to develop new products and find the reason why Noni can
benefit human beings, besides guaranteeing the quality of our products.⠝
Location/ Hometown
Pleasant Grove, Utah
Xu-Hui District, Shanghai, P. R. China
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Dr. Anne Hirazumi-Kim
Senior Research Scientist
Spokesperson
Tahitian Noni International

Country of Origin
Japan
Education and Professional Experience
Dr. Hirazumi-Kim grew up in California and Japan as the youngest child in an Air Force family. She first
became interested in Noni when, in 1989, she gave some juice to her dog Brownie, who was very sick.
In 1990, Dr. Hirazumi earned her bachelors degree with high honors in chemistry from the University of Hawaii.
She eventually became interested in pharmacology. She worked with Dr. Furusawa at Leahi Hospital, studying
the mechanism by which the Noni fruit appeared to be working in animals. She earned a Ph.D. in Pharmacology
at the University of Hawaii, 1997. Her research for her Ph.D. dissertation demonstrated the anti-tumor activity
of Noni fruit juice.
Publications
Hirazumi A, et al. â œAn immunomodulatory polysaccharide-rich substance from the fruit juice of morinda
citrifolia (noni) with antitumour activity.⠝ Phytother Res. 1999 Aug; 13(5):380-7.
Hirazumi A, et al. â œImmunomodulation contributes to the anticancer activity of morinda citrifolia (noni) fruit
juice.⠝ Proc West Pharmacol Soc. 1996; 39:7-9.
Hirazumi A, et al. â œAnticancer activity of Morinda citrifolia (noni) on intraperitoneally implanted Lewis lung
carcinoma in syngeneic mice.⠝ Proc West Pharmacol Soc. 1994; 37:145-6.
Location/ Hometown
Hawaii
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Brett West
Director
Noni Benefits Research
Tahitian Noni International

Country of Origin
United States
Education and Professional Experience
Bachelor of Science, Zoology / Molecular Biology, Brigham Young University
Master of Science, Pharmacology and Toxicology, University of Arizona
Brett West has worked with the Research and Development team at Tahitian Noni International since
1997,researching the benefits of noni.
Accomplishments
Approval of TAHITIAN NONI© Juice as a safe novel food within the European Union
Several awarded andpending United States patens relative to Morinda citrifolia
Awards
Graduate school scholarship and National Institute of Occupational Safety and Health (NIOSH) stipend.
Publications, Presentations, and Patents
West BJ, Tolson CB, Vest RG, Jensen S, Lundell TG. Mineral variability among 177 commercial noni
juices. International Journal of Food Sciences and Nutrition 2006 Publication pending.
West BJ, Jensen CJ, Westendorf J, and White LD. A Safety Review of Noni Fruit Juice. Journal of Food
Science 2006 October; 71(:R100-R106.
(http://www.blackwell-synergy.com/doi/full/10.1111/j.1750-3841.2006.00164.x)
West BJ. Hepatotoxicity from interferon-beta not noni juice. Digestion 2006;74:47-48.
West BJ, Jensen CJ, Westendorf J. Noni juice is not hepatotoxic. World J Gastroenterol 2006 June 14;
12(22):3616-3619. (http://www.wjgnet.com/1007-9327/12/3616.asp)
Palu AK, West BJ, Jensen J, White L. Knowing your noni tree and traditional usage eliminates confusion.
Biochem Biophys Res Commun. 2006 Dec 22;351(3):577. Epub 2006 Nov 7.
Palu AK, West B, Jensen J. Not all noni liquid dietary supplements are created equal. American Journal
of Hematology 2005 May;79(1):81.
Wang MY, West BJ, Jensen CJ, Nowicki D, Su C, Palu AK, Anderson G. Morinda citrifolia (Noni): a
literature review and recent advances in Noni research. Acta Pharmacol Sin. 2002 Dec;23(12):1127-41.
(http://www.chinaphar.com/1671-4083/23/1127.pdf)
Brett J West and Afa Palu. Evaluation of the allergenic potential of Morinda citrifolia L. leaf proteins.
AGFD 158. The 232nd American Chemical Society National Meeting, San Francisco, CA. September
10-14, 2006
(http://oasys2.confex.com/acs/232nm/techprogram/P950562.HTM)
Shixin Deng, Afa K Palu, Bing-Nan Zhou, Jarakae C. Jensen, and Brett J West. Noni contains competitive
ligand(s) binding to GABAa agonist receptors as an anxiolytic. AGFD 67. The 232nd American
Chemical Society National Meeting, San Francisco, CA. September 10-14, 2006.
(http://oasys2.confex.com/acs/232nm/techprogram/P995203.HTM)
Afa K. Palu, Bing-Nan Zhou, Shixin Deng, and Brett J. West. Morinda citrifolia L. Noni: An angiotensin
converting enzyme inhibitor. AGFD 130. The 232nd American Chemical Society National Meeting, San
Francisco, CA. September 10-14, 2006.
(http://oasys2.confex.com/acs/232nm/techprogram/P974821.HTM)
Shixin Deng, Afa Palu, Bin-nan Zhou, Chen Su, Jarakae Jensen, Brett West. Constituents of the fruit of
noni and their Selective inhibitory effects of cyclooxygenase-2 enzyme. The 47th Annual Meeting of the
American Society of Pharmacognosy. August 5-9, 2006. Arlington, Virginia.
(http://www.phcog.org/AnnualMtg/Posters.html)
Afa K. Palu, Chen Sus, Bing-nan Zhou, Brett West, Shixin Deng, Jarakae Jensen. The inhibitory effects
of Morinda citrifolia L. noni on phosphodiesterase enzymes: The possible mechanisms for increasing
energy and improving diabetic conditions. CIPAM 2006 Abstracts. IVth International Conference on
Aromatic and Medicinal Plants from French Overseas Regions. Tahiti. July 10-13, 2006. p. 12.
Chen Su, Brett J. West, â ˜Afa K. Palu, Bing-nan Zhou, Jarakae Jensen, John Fritz, Anne Hirazumi-Kim.
Inhibition of tumar metastasis by the ethanol insoluble precipitate from Morinda citrifolia (L) fruit juice
and its possible mechanism. CIPAM 2006 Abstracts. IVth International Conference on Aromatic and
Medicinal Plants from French Overseas Regions. Tahiti. July 10-13, 2006. p. 28.
Afa Kehaati Palu, Brett Justin West, Jarakae Jensen, Bing-nan Zhou. Morinda citrifolia L. Noni has
cholesterol lowering potential. The 47th Annual Meeting of Society for Economic Botany, Folk Botanical
Wisdom; Towards Global Markets. June 5-9, 2006. Final Program, page 71
(www.econbot.org/events/2006/SEB2006%20Program.pdf).
Chen Su, Anne Kim, Afa K. Palu, Brett West, Jarakae Jensen. The phytoestrogen effect of Morinda
citrifolia (Noni). Proceedings of WorldNutra 2004, 5th International Conference and Exhibition on
Nutraceuticals and Functional Foods, November 7-10, 2004, San Francisco. Page 471
(www.worldnutra.com/pdetails2004.htm).
Chen X. Su, Mina Y Wang, C. Jarakae Jensen, Anne H. Kim, Brett West, Summer Jensen, Afa Palu,
Bing-Nan Zhou, Johnathan W Fritz. An ethanol insoluble precipitate of Morinda citrifolia (Noni) fruit
juice (NoniPPT) and its anti-metastatic effects. Proceedings of the American Association for Cancer
Research, Vol. 45 March 2004:29.
Method and formulation for treating candidiasis using Morinda citrifolia. United States Patent 7,014,873.
West, Brett Justin; et al. March 21, 2006.
Freeze concentration process. United States Patent 6,855,354. Jensen, Claude Jarakae; West, Brett J.;
Ogden, Robert V.; Story, Stephen P.
Methods and compositions for reactivating acetylcholinesterase. United States Patent Application
20050260291. Palu, Afa Kehaati; West, Brett; Zhou, Bing-Nan; Jensen, Jarakae; Story, Stephen.
Morinda citrifolia-based formulation for inhibiting metastasis of carcinogenic cells. United States Patent
Application 20050106275. Su, Chen; West, Brett Justin; Palu, Afa Kehaati; Hirazumi-Kim, Anne; Jensen,
Claude Jarakae; Story, Stephen P.
Selectively inhibiting estrogen production and providing estrogenic effects in the human body. United
States Patent Application 20040224038. Wang, Mian Ying; Su, Chen Xing; Palu, Afa Kehaati; Zhou,
Bing-Nan; West, Brett Justin; Westendorf, Johannes Joseph; Jensen, Claude Jarakae; Story, Stephen Paul.
Preventative and treatment effects of Morinda citrifolia as an aromatase inhibitor. United States Patent
Application 20040192761. Palu, Afa Kehaati; West, Brett Justin; Jensen, Claude Jarakae; Su, Chen;
Zhou, Bing-Nan; Story, Stephen P.
Morinda citrifolia as a 5-Lipoxygenase inhibitor. United States Patent Application 20040191341. Palu,
Afa Kehaati; West, Brett; Jensen, Claude Jarakae; Su, Chen; Zhou, Bing-Nan; Story, Stephen P.
Noni Motivation
"Studying a tropical fruit was not something I imagined myself doing, even while finishing my formal education.
However, this has turned out to be a much better opportunity than any of my other plans, and what an education
it has been! It has been the opportunity of a lifetime to be one of the 'discoverers' of the many aspects of the
impressive noni plant."
Location/ Hometown
Brett was born and raised in California, lived two years in Pennsylvania, and attended graduate school in
Arizona. Since then he has lived in Utah and currently resides in Orem.
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â ˜Afa Kehaati Palu
Associate Research Scientist
Research and Development Team
Tahitian Noni International

Country of Origin
Tonga
Education and Professional Experience
A.S in Computer Science, BYU-Hawaii
B.S in Biological Science, BYU-Hawaii
M.S in Plant Molecular Genetics, BYU-Provo
Afaâ ™s research emphasis is in molecular biology, signal transduction pathways, mechanisms, bioassays, and isolation and
fractionations of bioactive materials. His research is also dedicated to the isolation of Proxeronine from different plant sources, including
Morinda citrifolia. Working for Tahitian Noni International his roles also include speaking at International Conventions and presenting
for Distributor meetings.
Accomplishments
Senior Project: The Effects of Cassia alata L. on Several Bacterial Species
Thesis Title: The Characterization of an Opaque Maize (Zea mays L.) Mutant
 
Awards
American Society of Plant Biologist Travel Grant Award
Publications and Presentations
The Characterization of an Opaque Maize (Zea mays L.) Mutant (BYU-Provo Library)
Posture presentation at American Society of Plant Biologist 2001 (â ˜Afa K. Palu & Craig E. Coleman, ASPB 2001)
Morinda citrifolia (Noni): A literature review and recent advances in Noni research. (Wang MY et al. Acta Pharmacol Sin 2002
Dec; 23(12): 1127-1141)
Palu AK, West BJ, Jensen J, White L. Knowing your noni tree and traditional usage eliminates confusion. Biochem Biophys Res
Commun. 2006 Dec 22;351(3):577. Epub 2006 Nov 7.
Palu AK, West B, Jensen J. Not all noni liquid dietary supplements are created equal. American Journal of Hematology 2005
May;79(1):81.
Brett J West and Afa Palu. Evaluation of the allergenic potential of Morinda citrifolia L. leaf proteins. AGFD 158. The 232nd
American Chemical Society National Meeting, San Francisco, CA. September 10-14, 2006
(http://oasys2.confex.com/acs/232nm/techprogram/P950562.HTM)
Shixin Deng, Afa K Palu, Bing-Nan Zhou, Jarakae C. Jensen, and Brett J West. Noni contains competitive ligand(s) binding to
GABAa agonist receptors as an anxiolytic. AGFD 67. The 232nd American Chemical Society National Meeting, San Francisco,
CA. September 10-14, 2006. (http://oasys2.confex.com/acs/232nm/techprogram/P995203.HTM)
Afa K. Palu, Bing-Nan Zhou, Shixin Deng, and Brett J. West. Morinda citrifolia L. Noni: An angiotensin converting enzyme
inhibitor. AGFD 130. The 232nd American Chemical Society National Meeting, San Francisco, CA. September 10-14, 2006.
(http://oasys2.confex.com/acs/232nm/techprogram/P974821.HTM)
Shixin Deng, Afa Palu, Bin-nan Zhou, Chen Su, Jarakae Jensen, Brett West. Constituents of the fruit of noni and their Selective
inhibitory effects of cyclooxygenase-2 enzyme. The 47th Annual Meeting of the American Society of Pharmacognosy. August
5-9, 2006. Arlington, Virginia. (http://www.phcog.org/AnnualMtg/Posters.html)
Afa K. Palu, Chen Sus, Bing-nan Zhou, Brett West, Shixin Deng, Jarakae Jensen. The inhibitory effects of Morinda citrifolia L.
noni on phosphodiesterase enzymes: The possible mechanisms for increasing energy and improving diabetic conditions. CIPAM
2006 Abstracts. IVth International Conference on Aromatic and Medicinal Plants from French Overseas Regions. Tahiti. July
10-13, 2006. p. 12.
Chen Su, Brett J. West, â ˜Afa K. Palu, Bing-nan Zhou, Jarakae Jensen, John Fritz, Anne Hirazumi-Kim. Inhibition of tumar
metastasis by the ethanol insoluble precipitate from Morinda citrifolia (L) fruit juice and its possible mechanism. CIPAM 2006
Abstracts. IVth International Conference on Aromatic and Medicinal Plants from French Overseas Regions. Tahiti. July 10-13,
2006. p. 28.
Afa Kehaati Palu, Brett Justin West, Jarakae Jensen, Bing-nan Zhou. Morinda citrifolia L. Noni has cholesterol lowering
potential. The 47th Annual Meeting of Society for Economic Botany, Folk Botanical Wisdom; Towards Global Markets. June 5-9,
2006. Final Program, page 71 (www.econbot.org/events/2006/SEB2006%20Program.pdf).
Chen Su, Anne Kim, Afa K. Palu, Brett West, Jarakae Jensen. The phytoestrogen effect of Morinda citrifolia (Noni).
Proceedings of WorldNutra 2004, 5th International Conference and Exhibition on Nutraceuticals and Functional Foods,
November 7-10, 2004, San Francisco. Page 471 (www.worldnutra.com/pdetails2004.htm).
Chen X. Su, Mina Y Wang, C. Jarakae Jensen, Anne H. Kim, Brett West, Summer Jensen, Afa Palu, Bing-Nan Zhou, Johnathan
W Fritz. An ethanol insoluble precipitate of Morinda citrifolia (Noni) fruit juice (NoniPPT) and its anti-metastatic effects.
Proceedings of the American Association for Cancer Research, Vol. 45 March 2004:29.
Primary & Secondary Inventor in several numbers of Patents (Published & Patent Pending) (www.uspto.gov)
Noni Motivation
â œMy ancestors have been using Noni for centuries with only stories and results as proof of its effectiveness. Today, however,
scientists across the world are confirming what my Polynesian ancestors have known for over thousand of years.⠝
Location/ Hometown
In Tonga: Haveluloto, Tongatapu Tonga.
In USA: Orem, Utah
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[ama]

Von den hier genannten Personen sind also:

http://www.noniresearch.org/united_states/english/research/scientist/bios/8262-Dr.JohannesWestendorf.html

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Charles Tolson
Dr. Shixin Deng
Dr. Sid Liu                  Hong Kong Country Manager   für TNI
Dr. Leland White             Researcher/Science Writer   für TNI
Dr. Ralph Heinicke           Spokesperson and Consultant für TNI 
Dr. Mian Ying Wang           Spokesperson                für TNI
Dr. Johannes Westendorf      Spokesperson and Consultant für TNI
Claude Jarakae Jensen        Director of Research and Development für TNI
Dr. Hisanori Tani
Dr. Gary Tran
Dr. Eiichi Furusawa
Dr. Luis David Lemus Acuña
Dr. Chi-Tang Ho
Dr. Chen Su            Senior Scientist
                       Senior ManagerResearch and Development Team für TNI
Dr. Bing Nan Zhou      Senior Research Scientist
                       Senior Manager Research and Development Team für TNI
Dr. Anne Hirazumi-Kim  Senior Research Scientist für TNI
                       Spokesperson für TNI
Brett West             Director Noni Benefits Research für TNI
â ˜Afa Kehaati Palu
â ˜Afa Kehaati Palu    Associate Research Scientist
                       Research and Development Team für TNI
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Charles Tolson
Dr. Shixin Deng
Dr. Sid Liu               BEZAHLT
Dr. Leland White          BEZAHLT
Dr. Ralph Heinicke        BEZAHLT
Dr. Mian Ying Wang        BEZAHLT
Dr. Johannes Westendorf   BEZAHLT
Claude Jarakae Jensen     BEZAHLT
Dr. Hisanori Tani
Dr. Gary Tran
Dr. Eiichi Furusawa
Dr. Luis David Lemus Acuña
Dr. Chi-Tang Ho
Dr. Chen Su               BEZAHLT
Dr. Bing Nan Zhou         BEZAHLT
Dr. Anne Hirazumi-Kim     BEZAHLT
Brett West                BEZAHLT
â ˜Afa Kehaati Palu       BEZAHLT
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Sieht man sich dann auch noch die INHALTE an, die diese Personen verbreiten (vor allem die von Morinda/Tahitian Noni International bezahlten), sieht man, daß es keine Unabhängigkeit gibt. Und wenn dem so ist, wo bleibt dann die Wissenschaftlichkeit...?

Neil Solomon ist als Fälscher überführt. Wie kann man als seriöser Wissenschaftler für eine Firma arbeiten, die den Fälscher Neil Solomon SEIT JAHREN auf der Lohnliste hat?


Ein Wissenschaftler ohne Wissenschaftlichkeit ist kein Wissenschaftler.
.

[Fonts getauscht. Yulli]

[ama]

Dr. Richard A. Williams macht EINDEUTIG Reklame für Morinda/Tahitian Noni International:

http://www.askdrrichardwilliams.com/index.html

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Ask Dr. Richard Williams
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If you are a Tahitian Noni International (TNI) distributor, it's vital
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Copyright © 2005-2007 Dr. Richard Williams and Wisdom Circle
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[Krik]

Marke: 5000